Reaching the target audience

KFC, the restaurant chain that launched the sweet and savory Doublicious sandwich earlier this year, has a recipe for a costume idea. As part of its year-long campaign to celebrate founder Colonel Harland Sanders’ life and legacy, the chain is issuing a national challenge to dress as the Colonel’s Doublicious Double for Halloween. One of the lucky doubles will win free KFC Doublicious sandwiches for life.

QSR Magazine.

I’m almost reluctant to share this because I don’t want any of you entering and diminishing my chances of winning free sandwiches for life. But TedQuarters is all about full disclosure.

I imagine people with more money and time to spend on Halloween costumes than I had four years ago will come up with something better than my costume. But let it be known that I thought dressing up like the Colonel was a good idea long before KFC ever did.

Also, I probably should’ve taken some photos after I got the bucket of chicken from KFC, or at least during the several surreal minutes I spent inside the KFC, waiting on the line to purchase chicken. And furthermore, buying a bucket of fried chicken and handing it out to passersby is a great way to make friends, not just on Halloween, but on any day of the year:

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