It’s b.s. that I still have to pay for my own shoes

Erin Andrews, who signed an endorsement deal with Reebok last month, is not the only ESPN personality or member of its “College GameDay” team to have a contract with a major shoe company.

Chris Fowler, Kirk Herbstreit and Lee Corso have deals with Nike that Corso described as a joint arrangement that largely involves speaking engagements for the athletic shoe and apparel company.

Richard Sandomir, New York Times.

Sandomir goes on to investigate whether the endorsement deals present conflicts of interest for the ESPN personalities. Honestly I can’t imagine it could really be that big a deal unless, while discussing highlights of Cam Newton running all over the SEC, Lee Corso started yelling, “It’s gotta be the shoes!” or something.

The big issue here is that I still have to pay for my own shoes like some sort of chump and/or sucker. I’ll have you know, Nike, that I keep a sports and sandwich blog of moderate repute and host a modestly regarded web-based baseball video series. Also, since we’re on the topic, Nike, I never wear your sneakers because they don’t fit me right. So either you make the Air Ted Bergs custom-fitted to my feet or I take my talents to Saucony.

Speaking of: Saucony, we can do this right now. I’ve been wearing your Jazz sneakers almost exclusively in all non-athletic sneaker-requiring situations since the turn of the Millenium. And now they’re hard to find at the mall and I have to order them at Zappos. That’s the type of commitment to your product that should be rewarded with an endorsement deal, I think. Just send me free sneakers and I’ll tell everyone how comfortable they are, and how they help make my size-13 feel look at least vaguely proportional to my 5’10” frame.

Same goes for you, Dr. Marten. I know your monopoly on the goth-kid market crumbled sometime in the early 1990s, but I’ve been wearing your oxfords to work since I stopped having jobs at which it was acceptable to wear Sauconys. We can make this happen. I am the host of the Baseball Show for cryin’ out loud! I WEAR YOUR SHOES WHILE I TALK TO CERRONE ON SKYPE! That’s a landmark sponsorship opportunity.

I never made a conscious decision to just keep buying the same shoes once a year every year, it just kind of happened. At some point in the late 1970s my dad apparently did the same thing.

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