Doritos poured out for Arch West

When Arch West, the man credited with inventing Doritos, is buried on Oct. 1, he will be joined by a sprinkling of the bright orange chips that have become a cheesy, tangy, American institution.

His daughter, Jana Hacker of Allen, Texas, told the Dallas Morning News that the family plans on “tossing Doritos chips in before they put the dirt over the urn.”

West, who was 97 when he died of natural causes last week, was a former Frito-Lay executive. He reportedly came up with the idea of Doritos when he was on vacation with his family in Mexico and came upon a snack shack selling fried tortilla chips.

Deborah Netburn, L.A. Times.

The lead is buried here. The man who invented Doritos lived to 97. Again: The man who invented Doritos lived to 97.

As for his particular burial plans: Who among us hasn’t been buried under Doritos in his darkest hour?

Hat tip to Bill and Daniel.

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